Creating engaging videos requires a deep understanding of user engagement. Gumlet provides exceptional analytics for videos streamed and we are adding video heat-map to our analytics suite.
Video Heatmap
The video heatmap is a metric to comprehend the quality of engagement your video drives. It highlights where most viewers drop off, helping you identify areas to refine your video for better retention.
Peaks and dips in the heatmap reveal high interest or disengagement moments, offering actionable insights.
Accurate Video Analytics
Building great video analytics takes time, dedication, and real-world data. Over the years, we’ve continuously refined our video data logging process, leveraging valuable feedback and consistent iterations. With this update, we are introducing more precise metrics to help you gain deeper insights into your video performance. Here are improved metrics:
- total play duration - improved logging for custom playback events
- playback count - how playbacks are calculated for replays
Improved Captions
User needs are changing rapidly and we act quickly to make a meaningful impact. From design aesthetics to usability and functionality, the player elements are continually upgraded to enhance the viewing experience. With responsive captions and intuitive UI, viewers can enjoy seamless content consumption across all devices.
Integrations
Our diverse integrations help our users save time, money, and effort. While we continuously enhance our existing integrations, launching a new one requires a more extensive and deliberate process.
We recently launched an integration with Albato - no code automation.
We will continue making upgrades to ensure you can sit back, relax, and enjoy the winter and Christmas holidays.
